Monday, 23 January 2012

Wallis Simpson’s Style – inside the wardrobe


This month see the launch of Madonna’s directorial debut, W.E. – a film that follows the scandalous love affair between the King and the divorced American socialite known as ‘that woman’.

Wallis Simpson may have made headlines for her relationship causing the King to abdicate, but she was also known for her incredible sense of style and was certainly a celebrated style icon of the 1930s and beyond. Wallis was always impeccably dressed and as one of the first clients of Christian Dior – wore the very latest fashions. Images of her continue to inspire and fascinator lovers of heritage fashion across the globe.

1930s fashion - a 'very' quick overview.

The 1930s was a difficult era in history marked by the great depression and austerity. Fashions during this period are fascinating in that they mark the duality between austerity and sensuality. The 30s has always been an obsession of mine since I can remember, the complexity of the cuts such as the bias method - I also have to admit having read most books on Wallis and being one of the many people fascinated by her pictures.

As the depression began to affect the public, a conservative approach to fashion displaced the flippant fashions of the 20s. Hems got lower (mid calf was average), necklines got higher and waistlines returned to their natural place, marking the return of a more ‘womanly’ figure/ladylike appearance. Daytime was feminine and tidy but eveningwear was pure glamour with daring bare backs and contour hugging bias cuts on sensual flowing fabrics such as crepe de chine, chiffons and satins.This era also saw the rise of the halter and cowl necklines, dolman and kimono sleeves. Was this the sexiest decade in female fashion, or what?

Two 30s inspired dress from Stop Staring - modelled here by Slinky Sparkles

We are in the process of working on a 1930s collection of our own - but this is in many way, an indulgence... Since most of the vintage inspired fashion followers prefer the iconic 40s and 50s pinup style, we have mainly focussed on filling the gaps to bring a full collection together. However, we have a few styles in stock and also need to admit our new own brand swing pants are actually based on a late 30s pattern....high waisted with buttons along the side. These are now on sale and are limited in stock, Since we buy short bolts of fabric, we can only produce up to 20 garments in each. This means that you are always purchasing a limited edition.

Swing Pants £55 - Available now - click here
Capsule 30s wardrobe:-
- tweed suit
- square scarfs
- a blouse of either pussy bow variety or simple collar
- wide leg trousers
- bias cut slinky evening gown
- a fur
- saucer hat (cloche hats were still worn for a number of years int he 30s)
- gloves (always, always, always)

Excellent films/tv shows featuring great 1930s frocks:-
Gosford Park
(some) Agatha Christie
Fred & Ginger movies
anything with Jean Harlow
The Merry Widow
Shanghai Express
and...The Devil is a Woman!

Thursday, 5 January 2012

Face of Foxy!

We are delighted and proud to welcome the marvellous Missy Malone as an official 'Face of Foxy'  here at 20th Century Foxy. This annoucement is heralded by our 1950s fashion article and front cover of recent issue of Vintage Life Magazine! YES - front cover!



Vintage Life Magazine Jan 2012
(photo by Suzy Allison)

International Burlesque star Missy Malone is a highly accomplished and sought-after performer on the UK burlesque scene who has performed internationally and has graced the cover of several publications and campaigns. Missy is now also the sole creator and producer of "The Missy Malone & Friends Burlesque Revue" - this is one of the best Burlesque shows around.
http://www.facebook.com/events/143911539049987/

 Missy was open enough to work with us on our very first shoot despite never hearing of the site or brand back in December 2009. She has provided much inspiration for our shoots and we have worked with her consistently since then. Our first 1950s dress (pictured below) has been named 'Malone' and is available now in this 'wiggle' version but will shortly be available as a full skirt swing dress version and a sarong style.

Missy modelling our new 50s inspired boned bodice dress


Having a 'Face of Foxy' is all part of our move to define our clothing collections into eras and to launch our own range of heritage fashion garments. Missy is the first model to be sponsored by 2CF and we are in the process of hunting for other gorgeous ladies to become a 'Face of Foxy' for our 1930s, 1940s and our upcoming So Foxy (plus size) range.

Thursday, 1 December 2011

Behind the Scenes - December 2011 Photoshoot

This posting is a little late but im afraid christmas got in the way and all of a sudden I'm playing catchup!

Anyway, our last photoshoot featured the marvellous Missy Malone and the delicious Slinky Sparkles! I have been planning to divide the collections for a while into eras and to use the models to define them. Missy modelled our 50s range and Slinky the 40s.

It's always difficult deciding when is the best time to shoot - but with a collection of exciting new samples ready from our own range aswell as lovely new dresses from our exisiting suppliers, I decided to bite the bullet. Fabulous vintage hairdresser, Bethany Jane Davies, came to do hair (she is also my new hairdresser and does authentic vintage haircuts!) and I was also fortunate to work with fashion photographer Phil Witcomb who made the day both easy and exciting! Thanks to everyone for a great and very enjoyable day!

Bethany working her magic (and nearly sending Missy to sleep in the process)
Slinky Sparkles modelling one of our new 1940s dresses

Thanks to all for a wonderful day - visit the site to see the new photos.

Monday, 24 October 2011

Welcome to our new blog

It is pretty shocking that it has taken us this long to start a blog....considering the amount we have to say! But here is our humble blog/diary/ponderings/mindless rants. Please bear with us whilst we find our feet and prepare our posts.

I shall be using this blog to introduce our new products (especially those from our own range soon to be launched), talk about our inspiration, share some vintage finds, recommend other vintage inspired retailers and share some of our thoughts on style and glamour from the 30s to the 60s.

It is soon to be our 2nd year anniversary and we have done a fair bit in that time. But this will be a great way for us to share our thoughts with you and hopefully hear what you have to say too!

So watch this space and we hope you will follow us!